Advertise with Caliber

Reach the people who run the firearms trade.

Caliber Intelligence is read by FFL dealers, range operators, manufacturers, distributors, and investors — decision-makers who buy, not browsers. Our editorial is data-first and apolitical, so your brand sits beside signal, not noise.

⚡ Founding-advertiser rates below are limited — early partners lock the lower price while we grow.

Founding Sponsor

The flagship slot for partners who want to own the relationship from day one. First five only.

First 5 only · rate locked 12 months

Founding Sponsor

Your brand integrated across the publication, every issue, for a flat monthly rate that never goes up for 12 months — even as the audience grows.

  • In-content sponsor placement in every issue that month
  • Website footer banner across homepage + archive
  • One social mention per month (X / LinkedIn)
  • First right of refusal to renew at your locked rate
$125/mo
à la carte value ~$200+/mo
Become a Founding Sponsor →

Newsletter

Native, text-first placements inside The Tripwire (Thursdays) and Long Range (Sundays). Every placement carries a clear sponsor label.

In-Content Sponsor — Single Issue
$25$20
A native, contextual sponsor line embedded directly within one broadcast edition. Your message where readers are already paying attention.
Book now
Founding rate — limited
Sponsor Package — 4 Issues
$80$60
Four consecutive editions — roughly $15/issue. Repetition is what turns a name into recognition with a professional audience.
Book now
Founding rate — limited
Short Video "Sponsored By" Read
$50$30
A 5–10 second verbal acknowledgment plus pinned link, cross-posted across our video channels (site, TikTok, YouTube).
Book now
Founding rate — limited

Website

Brand placements on the homepage and the full public edition archive — evergreen visibility for 30 days.

Header Leaderboard — 30 Days
$50$40
High-visibility banner at the top of the homepage and public archive. The first thing a returning reader sees.
Book now
Founding rate — limited
Footer Banner — 30 Days
$35$25
A clean, text-only partner link embedded in the global footer across the homepage and archive.
Book now
Founding rate — limited
Social — Sponsored Post
$75$45
A dedicated post on our X or LinkedIn promoting your brand, tool, or event to an industry-professional following.
Book now
Founding rate — limited

Who you're reaching

A focused, professional audience — quality over raw volume.

The trade

FFL dealers, range operators, manufacturers, distributors, and the investors who follow the sector.

Decision-makers

Owners, buyers, and compliance leads — the people who sign purchase orders and set policy.

Context that fits

Data-first, apolitical editorial. Your brand sits next to primary-source analysis, not outrage bait.

Twice weekly

The Tripwire (Thursdays) and Long Range (Sundays), plus a growing public archive and social footprint.

Custom collaboration

Need something tailored?

Multi-channel campaigns, sponsored research, or a custom package — let's build it.

Get in touch →